How Hexmark compares
What each one sells, what it costs where the price is public, and what your team gets with Hexmark.
$1,200 a month for four seats, on a 12-month term. Each seat after that is $250.
14-day free trial, card required. Nothing is charged until the trial ends, and you can cancel before then.
| Hexmark | Buxton | Placer.ai | Geod | GrowthFactor | |
|---|---|---|---|---|---|
| Published price | $1,200 a month for four seats | No | No | From $2,000 a month | No |
| Start on your own | 14-day free trial, card required | By request | Free preview of the platform | 14-day trial, no card | Through sales only |
| Price grows with | Seats past four, $250 each | Not published | Not published | Locations you run | Not published |
| Built on | Census counts and your own customers | Consumer data, plus a customer file with names and street addresses | A panel of mobile devices | Census counts and your store list | Commercial data, plus your sales history for forecasts |
| State rules, graded with the statute quoted | Yes, every market | Not listed | Not listed | Not listed | Not listed |
| Foot traffic | No | Yes | Yes | Not listed | Yes |
Checked October 15, 2026, against each vendor’s public pages, which every comparison lists. “Not listed” means we couldn’t find it there. Where a number circulates online without a source behind it, we leave it out.
Hexmark vs Placer.ai
Your own customers on the map, cannibalization before you sign, and every location ranked. Your team runs it itself.
Read the comparisonHexmark vs Buxton (Audiense In-Person)
Define your own customer, rank a whole metro and run it yourself, at a price you can see before the first call.
Read the comparisonHexmark vs Geod
Your own customers on the map, a whole metro ranked and every state's rules graded, at one price as you grow.
Read the comparisonHexmark vs GrowthFactor
Pick sites before you have the sales history, from the people who live there and the customer you define.
Read the comparisonBring an address you're weighing.
Thirty minutes on a market you care about, with your own definition of a customer.